Jump to content

Marketing and selling honey


jamesc
 Share

Recommended Posts

I was looking for a post from @Dennis Crowley about the @ApiNZ Science & Research budget for marketing honey , but could'nt find it , so jumped back in here.

 

I was thinking about the marketing spiel that AIPNZ are putting together .... and no doubt they have thought through the whole process .

Have they primed the producers and wannabe producers  to be ready with product to hit the shelves when the Tsunami of sales orders come flowing through ?

Edited by jamesc
  • Like 3
Link to post
Share on other sites

7 hours ago, jamesc said:

I was looking for a post from @Dennis Crowley about the @ApiNZ Science & Research budget for marketing honey , but could'nt find it , so jumped back in here.

 

I was thinking about the marketing spiel that AIPNZ are putting together .... and no doubt they have thought through the whole process .

Have they primed the producers and wannabe producers  to be ready with product to hit the shelves when the Tsunami of sales orders come flowing through ?

Yeah right !!!!

Link to post
Share on other sites

Pics have sent their first load of honey to china.

rata and clover.

the whiter the better for the Chinese market.

if the chinese get a taste for rata honey it will be good for all coast beeks.

i remember when i worked in the packing shed that i learnt that the Asian market like sweet sugar ball apples like fuji.

the braeburn went to germany

and the english still ate sturmers.  however that market was dying off.  literally.

Link to post
Share on other sites

4 hours ago, kaihoka said:

Pics have sent their first load of honey to china.

rata and clover.

the whiter the better for the Chinese market.

if the chinese get a taste for rata honey it will be good for all coast beeks.

i remember when i worked in the packing shed that i learnt that the Asian market like sweet sugar ball apples like fuji.

the braeburn went to germany

and the english still ate sturmers.  however that market was dying off.  literally.


sturmer are yuk too sour for me.

my favourite apple was golden delicious but it had to be a light green not quite ripe.

they were awesome picked straight off the tree on the walk to the school bus.

If you banged them on your knee multiple times while sitting in the bus you could suck all the juice out :) 

 

  • Like 1
Link to post
Share on other sites

12 minutes ago, frazzledfozzle said:


sturmer are yuk too sour for me. 

 

Before these new varieties and modern controlled atmosphere storage, the sturmer was the last apple to be released onto the market by the then NZ Apple & Pear Marketing Board.  They were good keepers and even when they became wrinkled and soft, they were still good to eat, not like the varieties that are available now that go brown and floury if left out of the fridge for too long. 

  • Like 2
Link to post
Share on other sites

12 hours ago, frazzledfozzle said:

Haha I dont care how well they kept They are still yuk .

Great for chutney and pies though.

Golden delicious bruise very easy.   my dad said they were never allowed to be picked till after 10am and they had firmed up .

Pink lady are the same , goldens are one of their parents .

Link to post
Share on other sites

1 hour ago, jamesc said:

Ah no ... apples are good... we might learn something about the rise and fall of marketing programs

after 8 yrs in the packing shed i learnt alot about marketing.

the sellers used to come to the shed and inspect the crop .

they were always happy to chat about what was happening as they walked around.

a cultural palate for for a particular taste applies across many foods.

i was not surprised to hear it was clover and rata going into china.

if manuka was not medicinal i do not think the Chinese would eat it.

Link to post
Share on other sites

 Share

×
×
  • Create New...